

Sunset Beach began with a Kansas gal moving to a beautiful, bronzed California town to find the love of her Internet life. More: Remembering one of the greatest primetime soaps There were location shoots galore, a sexy young cast, a sexy California town, sexy lifeguards, sexy, topical storylines - in short, the show figured it couldn’t go wrong with the maxim that “sex sells.” Plus, Sunset Beach seemed to have everything needed to attract young viewers to daytime. If anyone knew how to draw in young viewers with soapy drama, it was the primetime megaproducer who had given us the likes of Beverly Hills, 90210 and Melrose Place. And that was something that the powers that be were certain that they found in Aaron Spelling. So if the network was going to do this, it needed a surefire secret weapon. It would be NBC’s first new soap in over a decade. Revolving an entirely new drama around this premise, though, was tough. It’s why every summer, we get a slew of teen stories while high-schoolers and college kids are home on break. Reeling in those viewers has been the daytime holy grail ever since soaps in the ‘70s like All My Children and The Young and the Restless showed how lucrative it could be. With only two aging soaps left by 1997 - Another World and Days of Our Lives - the network decided it was time to branch out and grab a new generation of afternoon-TV viewers. Sunset Beach started with a dream - NBC’s dream of snagging a younger audience. If only we could have found something more. There was beauty aplenty to be found on Sunset Beach.
